On Reflection: The Uniquiet Film Series
In 2014 Grey London was tasked with bringing to life the pages of The Times and The Sunday Times for a new campaign.
With over 200 years worth of journalism to delve into the team involved realised that a few 60-second spots was not going to cut it. And so The Unquiet Film Series was born; a collection of mini-documentaries covering a variety of elements including the power that words hold, the importance of bringing world news back to Britain, the role that satirical cartoons play within the paper, as well as the dangers inherent in reporting from war-torn areas of the globe.
Below, we speak to Dave Monk now ECD at Publis-Poke London but who was creative lead on the project while at Grey, Liz Unna, who directed three of the 12 films, and Peter Maynard, the executive producer of the series, about how they brought one of the most compelling branded entertainment series to life.
Read the full article here.